About
Adi Sarosa
Adi Sarosa is a growth strategist and business owner with more than a decade of experience helping organizations scale through strategic and operational improvements. His career has taken him across fields including consulting, research, content marketing, and policy communications, giving him the opportunity to advise organizations in industries including healthcare, education, financial services, and energy. That combination of experience led him to acquire Slowey McManus Communications (SMC), a 20-year-old Boston-based public relations and public affairs firm, where he now serves as owner and growth partner. Adi is bringing his opportunity-driven approach to the public relations industry, where he plans to expand internationally, introduce new technologies, and build sustainable backend support to drive long-term growth.
Before stepping into ownership at SMC, Adi served as Senior Economic Validation Analyst at Informa TechTarget, where he worked with technology and software vendors to determine the business benefits of investing in specific technologies. Prior to that, he held roles including Total Economic Impact Consultant at Forrester Research and Senior Consultant at Fuld + Company, using his experience in ROI analysis and economic validation to help companies navigate technology adoption initiatives and expansion strategies. Over time, his expertise in business growth, value assessments, team management, and service delivery cemented his reputation for turning operational challenges into measurable business outcomes and has given him the blueprint he now applies as owner of SMC, building on the client relationships and institutional knowledge already in place.
Born in the Bay Area and raised between the United States and Indonesia, Adi later attended college in Seattle and built his early career across both countries. His family traveled extensively, journeys that taught him how to adapt and build connections, and that fostered his enduring love of learning and understanding others. That curiosity and passion for problem-solving led him to pursue an undergraduate degree in international relations, a graduate degree in business, a study abroad experience in Spain, and community work in Panama supporting rural lawyers. His deep interest in people, industries, and geographies also paved the way for his career in consulting and client services, and now shapes how he leads SMC’s team and client relationships.
Adi’s insights have shaped several high-profile publications and industry workshops, including detailed reports for Omdia by Informa Tech Target and Forrester, as well as organizational webinars exploring the benefits of implementing various software solutions. Outside of the professional sphere, Adi is actively involved in organizations including Toastmasters International, where he is VP of Education, as well as the Boston Chamber of Commerce, the Run Club of Malden, and Boston Cares, where he supports local businesses and the community. He is also an avid runner, having first turned to long-distance running as a way to stay healthy and make time for reflection. To date, Adi has completed three full marathons, with the upcoming 2026 Bank of America Chicago Marathon as his fourth, part of a long-term goal to complete the six world major marathons.
Whether personal or professional, Adi approaches every challenge with the same philosophy: set ambitious goals, build a thoughtful plan, and commit fully to the process. It’s this combination of focus, discipline, and continuous learning that now shapes his leadership at SMC, and drives the growth he’s building for the organizations and communities the firm serves.
Latest articles from my blog
How can businesses embrace AI without removing the human judgment that makes technology valuable? A human-centered technology strategy treats AI
What actually makes a business worth buying? Strong revenue or profitability alone doesn’t necessarily make a company a good acquisition.